BD (Becton, Dickinson and Company) Global Marketing Manager, Salt Lake City in Salt Lake City, Utah
Job Description SummaryThe Global Marketing Manager position is responsible for the commercial success of a specific product franchise within the Vascular Access Device business unit. The Global Marketing Manager participates in the strategic planning for existing products, develops new product opportunities and ensures strong support of regional marketing activities. The Global Marketing Manager participates in new product development and commercial execution strategy to ensure product line success.
This position requires:
Bachelor's Degree in Marketing or related field, plus two to four (2-4) years of job experience in a marketing or sales role.
Ability to travel up to 15-20% of the time.
Preferred qualifications include:
MBA, plus two to four (2-4) years of total business experience.
The incumbent must demonstrate the potential ability to perform the essential functions of the job as outlined in the duties and responsibilities.
Duties and Responsibilities
Responsible for new product development programs including idea creation, development of inputs, and business opportunity analysis.
Responsible for supporting regional marketing leadership in the development of strategy and execution of new product line launches and key market shaping campaigns
Provide market and competitive analysis to support the development of market models and product line strategy. Participate in product line market research strategy and execution.
Be an expert in the clinical use, trends and published literature of product line
Participate in long-term strategy development and product line and franchise portfolio management.
Provide leadership and collaboration on cross-functional teams to ensure business goals and objectives are met.
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.